About Us
- boocoo’s History
- The boocoo auctions Philosophy
- What’s with the name “boocoo”?
- Why should you use boocoo?
History of boocoo
Once upon a time online sales and auctions were a fun and satisfying endeavor. There was a certain joy in finding a rare or unique item, getting a good deal, or competing with another user over a desired product from the comfort of your own home. Unfortunately over time many sites have gone away from this model, driving away positive users with increasing fees and unfair policies.
This is where boocoo auctions comes into the picture. Designed by Ranger Data Technologies, a Detroit area technology firm with a history of providing software solutions to the newspaper industry, boocoo auctions is designed with the user in mind. Through our unique partnership with US media companies we are working to bring back that sense of awe that online auctions and sales once held. We want you, our user, to visit boocoo and be intrigued by what you find. Here we hope to create a marketplace that will bring back that joy, with fair policies created through collaboration with our users, and low fees that allow anyone to come and give the site a try.
We invite you to become a part of the boocoo auctions experience! Look for an item, offer something interesting for sale, or just browse and see what you can find. Remember, we’re waiting to hear from you – if you have any problems or suggestions take a moment to contact us and let us know.
The boocoo auctions Philosophy
At boocoo auctions our goal is simple: to provide a fun and profitable place for buyers and sellers to interact. We want to provide the marketplace that sellers need to offer their products, where anyone can come and find what they’re looking for. We want to provide sellers with freedom to list a variety of products with the fewest restrictions possible, while keeping our fees low.
Towards this end we have partnered with newspapers and television stations all over the US. These media partners help get the message out about boocoo, participating in a $74 million yearly advertising campaign.
To truly achieve our goal we need two things: customers and input. We encourage everyone who is interested to come and give boocoo a try, and we ask each user to provide us with input on their experiences using boocoo. We’re working to create a collaborative marketplace, where our sellers are treated as partners rather than as customers.
This doesn’t mean that buyers are left out! Obviously buyers are just as integral to boocoo’s success. We take suggestions and feedback from every user seriously, regardless of your status on boocoo.
If anyone encounters difficulties on boocoo auctions, or if you have any suggestions on how to make boocoo a better experience please don’t hesitate to contact us.
What’s with the name?
The word “boocoo” is based on the French word “beaucoup,” meaning “a lot” or “in abundance.” The form “boocoo” was brought to the United States by soldiers returning from the Vietnam War. In the mid-19th century Vietnam was colonized by the French, bringing their culture and language with them. During the Vietnam War American soldiers heard the Vietnam using a form of the word “beaucoup,” and they brought that word back to the United States with them – pronouncing it in the Americanized form “boocoo.”
Why should you use boocoo?
There are quite a few online marketplaces available, and each one offers a different and unique experience to buyers and sellers. Like other online venues we have our own goals, and a variety of things that set us apart.
- Personalized Customer Service
- Call boocoo auctions and speak to a live person! Each user who calls us will receive personalized customer service, speaking directly to a help desk associate without waiting or going through an automated system. Our help desk is open 9:00am – 9:00 PM Eastern Time, and during our business hours we can be reached by phone, email or live chat.
- Call boocoo auctions and speak to a live person! Each user who calls us will receive personalized customer service, speaking directly to a help desk associate without waiting or going through an automated system. Our help desk is open 9:00am – 9:00 PM Eastern Time, and during our business hours we can be reached by phone, email or live chat.
- Lower Fees
- Sellers: You can list as many items as you want on boocoo completely free. We don't charge any required fees until an item sells, though you do have the option of adding enhancements to your listing for a small charge. Once the item sells your fee is a small percentage of the final sale amount, not including shipping. We don't charge fees on shipping.
Buyers: We don't charge any fees to buyers. If you see something on boocoo that you like you just pay for the item itself and for shipping charges - you don't owe us at boocoo anything.
For a full description of boocoo's fees check out our fees page.
- Sellers: You can list as many items as you want on boocoo completely free. We don't charge any required fees until an item sells, though you do have the option of adding enhancements to your listing for a small charge. Once the item sells your fee is a small percentage of the final sale amount, not including shipping. We don't charge fees on shipping.
- Advertising Power
- Through our partnership with media partners nationwide we have initiated one of the largest advertising campaigns nationwide. Newspapers and television stations nationwide promote boocoo auctions, to the tune of $74 million yearly in advertising, reaching over 9 million people.
Rest assured that through this, our social marketing campaign and other advertising methods we are working our hardest to bring as many visitors as possible to the site. More visitors leads to a wider variety of products available, and to more sales and activity for everyone.
- Through our partnership with media partners nationwide we have initiated one of the largest advertising campaigns nationwide. Newspapers and television stations nationwide promote boocoo auctions, to the tune of $74 million yearly in advertising, reaching over 9 million people.
- Feedback Import
- Sellers who already have an established reputation on other sites are welcome to import their feedback into the boocoo system. Your hard work providing quality products and customer service should not go unnoticed.
- Sellers who already have an established reputation on other sites are welcome to import their feedback into the boocoo system. Your hard work providing quality products and customer service should not go unnoticed.
- Bulk Listing
- boocoo staff can upload your products in bulk to the boocoo database. We can even copy your listings from other sites, so if you've already done work writing your policies and product descriptions you don't need to do so again. Contact us and we'd be happy to put you in touch with our bulk listing specialist. Let us do the work!
- boocoo staff can upload your products in bulk to the boocoo database. We can even copy your listings from other sites, so if you've already done work writing your policies and product descriptions you don't need to do so again. Contact us and we'd be happy to put you in touch with our bulk listing specialist. Let us do the work!
- boocoo ASSURANCE
- The boocoo ASSURANCE protection program was designed to help boocoo users bid with confidence. While we encourage buyers and sellers to work together to resolve problems, any buyer who does not receive the item they purchased or who feels the item is not as described can file a claim. boocoo ASSURANCE will reimburse buyers with valid claims for the original purchase price, including shipping, up to a $300 maximum claim amount.
We recognize that some competing sites are slanted in buyer’s favor, putting policies in place that always favor the buyer, or always deciding claims in a buyer’s favor. On boocoo auctions we take a more level approach. We feel that policies should not specifically favor the buyer or the seller; instead we must take the approach that a fair environment for everyone is the best way to go. Before making a decision on a claim boocoo auctions staff will contact sellers, ensuring that everyone has a chance to share “their side” of the story.
- The boocoo ASSURANCE protection program was designed to help boocoo users bid with confidence. While we encourage buyers and sellers to work together to resolve problems, any buyer who does not receive the item they purchased or who feels the item is not as described can file a claim. boocoo ASSURANCE will reimburse buyers with valid claims for the original purchase price, including shipping, up to a $300 maximum claim amount.
- We Value Your Input
- When dealing with ecommerce companies it often feels as if suggestions and complaints fall on deaf ears. Our site is different. If you ever have a problem or have any suggestions for us please contact us via phone, email or live chat. We’re here to help! If you can take the time to contact us we promise that we’ll take the time to respond.
We can't always make your suggested change immediately, so don't be disappointed if it takes us some time, but some of the best ideas come from you, our members.
- When dealing with ecommerce companies it often feels as if suggestions and complaints fall on deaf ears. Our site is different. If you ever have a problem or have any suggestions for us please contact us via phone, email or live chat. We’re here to help! If you can take the time to contact us we promise that we’ll take the time to respond.
- Choose Your Payment Methods
- On boocoo sellers are not restricted in any way when determining how to accept payment. Currently PayPal is the only payment method integrated directly into the site, but in the future expect to see new methods appear. Unlike other sites sellers on boocoo auctions are welcome to accept any form of payment for their items, including (but not limited to) PayPal, Google Checkout, check, money order and cash.
- On boocoo sellers are not restricted in any way when determining how to accept payment. Currently PayPal is the only payment method integrated directly into the site, but in the future expect to see new methods appear. Unlike other sites sellers on boocoo auctions are welcome to accept any form of payment for their items, including (but not limited to) PayPal, Google Checkout, check, money order and cash.
- Local Focus
- Though boocoo auctions is a national site we have a local focus. The main page of boocoo shows products in your area, and our “Advanced Search” function allows you to find even more local items. Sellers can also define “Pickup” rather than shipping options, allowing the sale of items too large or fragile to ship.
- Though boocoo auctions is a national site we have a local focus. The main page of boocoo shows products in your area, and our “Advanced Search” function allows you to find even more local items. Sellers can also define “Pickup” rather than shipping options, allowing the sale of items too large or fragile to ship.
- Unique Features In The Works
- While we want to provide a traditional marketplace we also want to bolster that by introducing new and unique features that can benefit our users and help bring more business and traffic to boocoo auctions. As we build boocoo you can expect to see more unique features and offerings.
- While we want to provide a traditional marketplace we also want to bolster that by introducing new and unique features that can benefit our users and help bring more business and traffic to boocoo auctions. As we build boocoo you can expect to see more unique features and offerings.
- Privately Held Company
- Some other sites get a lot of flak for increasing fees. eBay is the perfect example – they have become famous for this. What some people don’t realize is that in some cases eBay does this due to pressure, generally from stockholders and/or a Board of Directors.
When a company is publicly held the CEO and those running the company must answer to stockholders, who expect constantly increasing profits. If you own a stake in a company like eBay you expect each quarter to be more profitable than the last. When revenue drops stock prices drop, and when that happens someone has to answer for that. Heads may roll.
boocoo auctions is a privately held company, with no shareholders to answer to. This allows us to be more flexible in our fee structures, and in how we do business. When the economy is bad and sales are low we can keep our fees low, whereas a publicly held company may be forced to increase fees to keep those profits rolling in.
- Some other sites get a lot of flak for increasing fees. eBay is the perfect example – they have become famous for this. What some people don’t realize is that in some cases eBay does this due to pressure, generally from stockholders and/or a Board of Directors.
- Simplicity
- Buying and selling online should be easy. We want that on boocoo – we want you to be able to find something that you want from a seller down the street or across the country with ease, and post an item you have for sale in minutes. We haven't quite achieved that yet, but as boocoo grows we will be making changes to the site to make the entire process as easy as possible.
